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International Trade:
New Canadian wine export initiative


On February 28, 2009, Minister Day announced a new national export initiative to consolidate product focus and export efforts by wineries, regional associations as well as our offices abroad. The National Export Strategy centres primarily on international market development and generating recognition among the ice and table wines category in global markets.

For more information, please consult the National Export Strategy document (PDF Format, 1.47 MB).

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Canadian wineries looking for more information should contact:

Janet Dorozynski
Trade Commissioner, Canadian Wine, Spirits and Beer
Foreign Affairs and International Trade Canada
Tel: 613-944-0181
Fax: 613-943-8820
janet.dorozynski@international.gc.ca

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February 28, 2009
Kelowna, Canada

Minister Day speaks to media at Quails’ Gate Winery. Minister Day speaks to media at Quails’ Gate Winery.
Minister Day speaks with Quails’ Gate Winery owner, Ben Stewart.Minister Day speaks with Quails’ Gate Winery owner, Ben Stewart.
Minister Day meets with wine industry officials.Minister Day meets with wine industry officials.
Minister Day listens to participants at wine export initiative launch.Minister Day listens to participants at wine export initiative launch.
Quails’ Gate Winery overlooking Okanagan Valley. Quails’ Gate Winery overlooking Okanagan Valley.