(No. 30 - January 18, 2010 - 3:40 p.m. ET) As part of the Government of Canada’s 2010 Reasons to do Business in Canada campaign, the Honourable Stockwell Day, Minister of International Trade and Minister for the Asia-Pacific Gateway, today provided further details about the government’s plans to attract foreign investment to Canada during the Vancouver 2010 Olympic and Paralympic Winter Games.
During the Games, the Government of Canada will undertake a robust program to attract investors, including a Global Business Leaders Day. This high-calibre signature event will engage top investment prospects, high-level foreign executives from multinational companies currently invested in Canada, Canadian business leaders and icons, and key government leaders. Minister Day will also lead several business-to-business networking opportunities with high-level CEOs from around the globe.
In the lead up to the Games, more than 120 activities have been held by Canadian embassies and offices abroad in key markets across Asia, North America and Europe. These events showcased Canada’s commercial strengths, which include:
As part of this outreach, Minister Day also launched today a new video to help attract foreign investment to Canada. The launch took place in Vancouver on the jumbo outdoor screen at Canada Place.
“With the 2010 Winter Games in Vancouver, the eyes of the world are on us,” said Minister Day. “The powerful Olympic brand offers a unique opportunity to highlight Canada’s commercial strengths and investment advantages. “This new video will reach out to global leaders and investors to show them that Canada is a modern and innovative business destination.”
Entitled Canada is Taking Care of Business, the video promotes Canada as a creative and competitive business partner of choice to global business leaders. It will be used in Canada and abroad in the lead up to, and during, the Winter Games.
“We want CEOs from around the world to look here for exciting new business opportunities,” said Minister Day. “Trade and foreign investment directly benefit Canadian citizens by creating jobs, raising incomes and strengthening Canada’s competitive position. Coupled with our aggressive trade agenda, those initiatives will continue to be key drivers of our economic prosperity.”
The Government of Canada’s investment outreach activities will carry on well after the Winter Games, through its network of embassies and offices abroad. Similar activities will also be held at high-level international events taking place in Canada in 2010.
To view the video and to find out more about Canada’s competitive advantages, please visit Invest in Canada.
- 30 -
For further information, media representatives may contact:
Director of Communications
Office of the Minister of International Trade
and Minister for the Asia-Pacific Gateway
Trade Media Relations Office
Foreign Affairs and International Trade Canada